We often hear the parable of the sower and think that we should just go after the good ground where people are ready to hear the Gospel and be saved. Yet, if we look at the soil of earth and the cultivating that must often times be done before it is ready to be planted to sustain a crop, we too as Christians need to be in the business of cultivating the hearts of men and women so that they are ready to receive the Word of God. Listen as Pastor Reyes challenges us in this area from Mark 4 and shares many examples from our church history where this has been the case!